Britain's high earners are committed bargain hunters who would happily buy goods from car boot sales, secondhand shops and the classified adverts in newspapers, research showed today.
More than a quarter of people who earn more than £50,000 said they would scour car boot sales in search of a good deal, while a third would look in the classified adverts, 23% would go to bric-a-brac shops and 18% would go to flea markets.
Three-quarters of wealthy people said they would happily buy a used car, while 13% said they would buy secondhand furniture and 9% would go to secondhand clothes shops, according to Lloyds TSB Premier Banking.
Young high earners are more likely to shun materialism than older ones, with 84% of under-34s saying they would buy a secondhand car, compared with 71% of those aged over 55.
At the same time, a quarter of younger people would buy secondhand CDs, something just 8% of the over-55s would do, while 18% of under-34s would buy secondhand electrical goods, compared with only 6% of older people.
Mark Cheshire, director of Lloyds TSB Premier Banking, said: "Far from subscribing to the bling-bling culture, today's high earners are resourceful rummagers who are not necessarily obsessed with the latest must-haves.
"Despite often leading hectic lives, taking the time to buy and sell secondhand still provides much-needed retail therapy."
High earners also do not like to see possessions they have finished with go to waste, with 42% saying they give them to charity shops, 38% hoarding them and 23% giving them to family or friends.
Around 13% of wealthy people said they sold things they did not want any more on Internet sites such as eBay, while 8% tried to sell them through newspaper adverts and 6% even had stalls at car boot sales.
:: TNS Interactive questioned 1,078 people earning more than £50,000 online during December.
